Marketing

Are you making the most of your client testimonials? Megan Douglas shows you how to use them to inspire confidence and trust.

Alice Hollis on why you need marketing on board if you want to increase your sales.

How do you write, format and send a press release so it will be picked up by the media? Mary Whitehouse explains all.

Posting for the sake of posting? ‘I’ll pass, thanks’ says Jo Watson.

Lousie Shanahan shares a quick and easy way to use video in your copywriting business.

How do you make the most of your content? Alice Hollis has a few ideas.

Felicity Wild reveals the secrets that will make social media work for you.

Anna Metcalfe decided to give a Twitter automation tool a go. Here’s what happened.

Louise Shanahan’s suggestions for showing that marketing and honesty aren’t mutually exclusive.

It’s not too soon to start thinking about your Ramadan marketing campaign. Louise Butt summarises what you need to do and when.

How do you make sure you’ve got a steady stream of work coming in? Anna Metcalfe shares her ideas.

Helen Keevy a fan of the content-first approach to creating a website. Here’s why.

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