David Ryan
Business journalist turned copywriter | plain English for complex subjects Available for work
Who am I? A copywriter with a business journalist’s background. I write websites, blogs, case studies and advertorials — turning jargon-heavy subjects into copy that a reader will actually finish, and do something about.
What I Do:
I work out what a business really does, then explain it in plain English – whether the client is a fintech startup, a private equity firm or a franchise that installs loft ladders. Basically, I cut out the jargon and the filler.
Who I’ve Worked With:
I’ve written advertorials for CNBC.com, including work for the Abu Dhabi government, and entire client supplements for Elite Business and Elite Franchise – each built around one company, from executive interviews to clear, engaging explanations of what the business does and why it matters. Behind that is a long career in financial and business journalism, most notably at CNBC Business – so I’m quick to master a difficult brief.
What My Clients Say:
• "Like a sponge, he absorbed my website. Then with brevity and clarity, infused it with The David 'Ryanesque' Touch." - John Dearden, Manchester engraver
• "Best investment for any business." - Natalia Barbour, Bureau Arcturus, Guildford
Get in Touch:
If you’ve a project in mind, drop me a line.
Contact details
- Brochures and leaflets
- Content marketing
- Copy-editing
- PR and Journalism
- Tone of voice
Skills
- B2B
- Business, finance and law
- Science and Technology
Specialisms
Qualifications & Awards
Diploma in copywriting, College of Media and Publishing, distinction (2019)Newsquest (Essex) feature writer of the year (1998)
BT Merit Award as one of the four best candidates in the UK to pass the National Council for the Training of Journalists' senior reporter exams (1994)
Darlington & Stockton Times Award for the year's best journalism student at Darlington College Technology (1992)
BSc in physics (1990)
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