James McCann-Ellerington

Senior Copywriter , Zinc Communications group Available for work

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With over 10 years of PR experience, I have a track record for delivering outstanding, media-quality copy for a wide range of clients. I have helped start-ups with brand positioning and marketing strategy, advised CEOs defending their employers’ reputation on Newsnight, and written thousands of words in other people’s names.

My skill set covers everything from web copy, press releases and long-form thought-leadership copywriting to owned content for blogs and social feeds. I produce reports, internal communications documents and other above the line media materials and award entries. I work on technology-driven brands, particularly in; property, finance, MarTech, HR, clean technology and general business, all for both B2B and B2C audiences. I’m truly passionate about my work and always eager to build relationships with businesses who share the same values I do.


11a worbeck road
SE20 7SW



  • Brochures and leaflets
  • Content marketing
  • Content strategy
  • Copy-editing
  • PR and Journalism
  • Product descriptions
  • Technical
  • Tone of voice
  • B2B
  • B2C
  • Business, finance and law
  • Property and interiors
  • Public sector
  • Science and Technology
  • Sport, travel and leisure
Qualifications & Awards
Winner: PRCA consultant of the year (2018)
Winner: PRCA consultant of the year (2019)
Finalist: IPSE UK freelancer of the year (2018)
Finalist: The Majors freelance category (2019)
Finalist: The Majors PR category (2019)
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