28 Jul 2021
Laura Kennedy explains why your tone of voice isn’t a cure for all your content ills
10 Jul 2021
Anthony Kingsley’s guide to writing the kind of emails that get positive responses
08 Jun 2021
What’s the best point of view to write your copy from? Anna Metcalfe knows what she prefers
01 Jun 2021
Leigh James’ explains why, when it comes to copywriting, you can never ask too many questions
11 May 2021
Tom Davies draws on 60s mod scene movie, Quadrophenia, for pointers about tone of voice
05 May 2021
Dianne Vanstone’s ideas for writing copy that your customers will notice, remember and act on
28 Apr 2021
Konrad Sanders’ guide to creating content based on demand, not assumptions
14 Apr 2021
Think writing about specialized topics is impenetrable and dull? It doesn’t have to be says Chris Nairne.
18 Mar 2021
Dawn Kofie isn’t convinced that when it comes to getting sign-ups to your email newsletter, being direct is enough on its own.
17 Mar 2021
James Gillam examines the problem with clear, but nuance-free, messages.
09 Mar 2021
Richard King explains wny making your copy less ‘me, me, me’ is better for your business.
27 Jan 2021
Don’t pretend you’re making every effort to make your products and services environmentally friendly if that’s not true, says Sally Fox.
Become a member
Get connected to your peers, learn from your network and add your name to our popular directory.Become a member
Every month we get an expert, an author or a professional trainer to deliver a one-hour presentation on copywriting, marketing or digital media.Browse events