PRO

Andrew Baskott

Junior Copywriter , Persuasive copy with character. Especially for the property, interiors, great outdoor, photography, garden & travel sectors. Available for work

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Painting Pictures Through Words.



If you want formal, I can write it. But it's copy with a bit of character and a friendly, informal style I'm asked to write most. Because it's what I do best. And love writing too! Painting pictures through words to create an emotional connection with the reader. To make them feel something. Stir their emotions.

Because the more your audience feels something, the happier they'll be to take the next step. Whether that's to buy, click, learn more, call, visit, explore …

So, whatever your product, service or vision might be, let me write the essential words you need. Your story. Your voice. My words.

Because with just the right words, you can:

• Persuade
• Inform
• Excite
• Inspire
• Entertain
• Win hearts
• Change minds
• Build trust

And leave your audience itching to...

• Buy your products
• Use your services
• Explore your world
• Support your cause

And much more besides. In fact, your possibilities are almost endless.

“What can I say? Your words took me on a journey. I was fully engaged and absolutely loved the writing style!"
Toni-Ann Bird, Director, Guild House Estate Agents Ltd

WHO DO I WRITE FOR?
I'm more than happy to write for pretty much any sector on any topic. Variety is the spice of life, after all. But these specialist copywriting niches are at the heart of what I do...

• Property & Interiors: Modern, Traditional, Luxury, Period and Heritage | Interior Design and products | Specialist crafts

• the Great Outdoors: Outdoor wear and equipment | Outdoor activities | Places to go | Nature Conservation

• Garden Services: Designers | Gardening products and services | Gardens to visit

• UK Travel | Heritage tourism

• Photography: Photographers | Photographic Services | Photography products and accessories

• Leisure | Lifestyle | Wellbeing

• Agricultural Services | Horticultural Services | Environmental Services

"...with such a complex message, clarity was essential. You have succeeded where we had struggled and the brochure and documents you've written are pitched perfectly."
Peter Tyler and Gordana Mandic, Directors, Tyler Mandic Ltd - Architects and Fine Builders.

THE EXPERIENCE I'LL BRING TO YOUR PROJECT
• A diverse copywriting portfolio. With projects for architects, outdoor clothing brands, marketing brochures for £1m+ luxury homes, specialist engraving, garden design, cyber-security, business resilience, health and fitness, menswear hire and canal boat tourism. To name but a few.

• I'm trained and qualified with a CMP Diploma (Distinction) in Copywriting (2019).

• And a CMP Diploma (Distinction) in Google SEO (2020).

• Plus I have close-on 10 years' experience writing illustrated articles and features for various UK consumer and trade magazines.

• With over 30 published pieces to my name so far.

• Including ten 1000-word illustrated articles written for a major series by The Countryman - a prestigious British title and one of the oldest, most respected countryside magazines in the world.

• Editorially, I've written on a broad range of topics including gardens, travel, architecture, history and photography.

For attention-grabbing copy that takes you to new heights please get in touch. Visit my website (link below), drop me a line, or give me a call on 01604 770448. I would love to write the essential words you need.

Contact

Northampton
NN6 8BX

01604 770448

Website

Social

    Skills
  • Advertisements
  • Brochures and leaflets
  • Content marketing
  • Copy-editing
  • Digital and SEO copywriting
  • PR and Journalism
  • Product descriptions
  • Tone of voice
    Specialisms
  • B2B
  • B2C
  • Charities
  • Consumer goods
  • Lifestyle
  • Property and interiors
  • Public sector
  • Science and Technology
  • Sport, travel and leisure
Qualifications & Awards
• Level 4 Diploma (Distinction) in Copywriting from the College of Media and Publishing (2019)
• Level 4 Diploma (Distinction) in Google SEO from the College of Media and Publishing (2020)

Portfolio

Proposal documents for Tyler Mandic Ltd, Architects ...

A complex and slightly unusual brief to write supporting documents for a luxury development of apartments and penthouses in SE ...

Copy for multi-page brochure for £1m contemporary ...

The brief was to write copy for a 14 page brochure illustrating a £1m contemporary design home.

Copy for multi-page brochure for £1.1m property

Asked to write the copy for a 16 page brochure for a high-end property.

Web pages for company specialising in cyber security

To write new content for six pages of mimeSURE's website.

Leaflet copy for garden designer

Single-sided A4 leaflet for a garden design and soft landscaping business

Copy for multi-page brochure for country cottage

Asked to write the copy for a brochure for a high-end country cottage property.

Diploma course assignment 1

The assignment brief was to write the copy for any product with a maximum word count of 200. Part of my Diploma course with the ...

Diploma course assignment 2

The assignment brief was to write an advertorial of not more than 300 words. Part of my Diploma course with the College of Media ...

Diploma course assignment 3

Brief was to write a promotional piece of no more than 200 words selling a mode of transport. Part of my Diploma course with the ...

Diploma course assignment 4

The assignment brief was to write a promotional piece about any car in not more than 200 words. Part of my Diploma course with ...

1 of 10 articles in a series for The Countryman

Part of a major series on garden design and styles through history; wrote & illustrated 10 out of 13 in series.

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