PRO

Andrew Baskott

Junior Copywriter , Copy with character that brings places, products and services to life. Available for work

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Painting Pictures Through Words.



Copywriting isn't just about writing to sell. It can be about nurturing your audience too. Writing to inspire them, inform or even entertain. To subtly win hearts, build trust or change their minds. Because when you use just the right words, you have the power to achieve almost anything.

I'm Andrew – a freelance copywriter who'll bring a fresh perspective to your copy. Painting pictures through carefully crafted words. Words to pique your customers' interest. Take them on a journey, perhaps. Stir their imagination. And maybe their emotions too.

Because the more your copy evokes a thought or a feeling, the more likely your audience will take the next step. Whether that's to buy, browse, learn more, call, visit, explore...

So whatever your service, product, or vision might be, let me write the essential words you need. I'm a Northampton-based copywriter and craft engaging copy for discerning clients throughout the UK and beyond.

Fancy joining them?

“What can I say? Your words took me on a journey. I was fully engaged and absolutely loved the writing style!"
Toni-Ann Bird, Director, Guild House Estate Agents Ltd

I Can Help you with Copywriting for...

• Advertising - Press and Digital

• Advertorials / Advertising Features / Promotions

• Articles and features for print

• Brochures, Company Reports, Flyers, Leaflets, Postcards, Posters...

• Case Studies

• Direct Mail Sales Letters

• Email Sales Letters

• Newsletters

• Press Releases

• Product Descriptions

• SEO-friendly Articles and Blogs

• Taglines, Straplines and Slogans

• Website Pages

"...with such a complex message, clarity was essential. You have succeeded where we had struggled and the brochure and documents you've written are pitched perfectly."
Peter Tyler and Gordana Mandic, Directors, Tyler Mandic Ltd - Architects and Fine Builders.

The Slightly Bigger Picture

• I have a diverse copywriting portfolio. Projects include writing for luxury outdoor clothing brands, modern and period design properties, designer watch and jewellery engraving, garden design, architects, cyber-security, business resilience, health and fitness, menswear hire, and canal boat tourism. To name but a few.

• I'm trained and qualified with a College of Media & Publishing (CMP) Diploma (passed with a Distinction) in Copywriting (2019).

• And a CMP Diploma (Distinction) in Google SEO (2020).

• Plus I have close-on 10 years' experience writing illustrated articles and features for various UK consumer and trade magazines.

I write mainly for the Great Outdoors, Property, Interiors, Garden, Photography and Travel sectors. But if that's not you, don't worry because I always welcome a chance to write about something completely different. Just ask!

So for characterful, attention-grabbing copy that's:

• Clear and concise
• Engaging
• Persuasive, and
• Read to the very last word

Please get in touch. Visit my website (link below), drop me a line, or give me a call - and tell me more about the words you're after because I'd love to write them for you!

Contact

Northampton

01604 770448

Website

Social

    Skills
  • Advertisements
  • Brochures and leaflets
  • Content marketing
  • Copy-editing
  • Digital and SEO copywriting
  • PR and Journalism
  • Product descriptions
  • Tone of voice
    Specialisms
  • B2B
  • B2C
  • Charities
  • Consumer goods
  • Lifestyle
  • Property and interiors
  • Public sector
  • Science and Technology
  • Sport, travel and leisure
Qualifications & Awards
• Level 4 Diploma (Distinction) in Copywriting from the College of Media and Publishing (2019)
• Level 4 Diploma (Distinction) in Google SEO from the College of Media and Publishing (2020)

Portfolio

Emotive and evocative copy for Bradshaw Taylor

To write punchy, evocative and emotive copy as part of a brand awareness campaign for their Epicentre retail brand.

Proposal documents for Tyler Mandic Ltd, Architects ...

A complex and slightly unusual brief to write supporting documents for a luxury development of apartments and penthouses in SE ...

Copy for multi-page brochure for £1m contemporary ...

The brief was to write copy for a 14 page brochure illustrating a £1m contemporary design home.

Copy for multi-page brochure for £1.1m property

Asked to write the copy for a 16 page brochure for a high-end property.

Copy for multi-page brochure for country cottage

Asked to write the copy for a brochure for a high-end country cottage property.

Leaflet copy for garden designer

Single-sided A4 leaflet for a garden design and soft landscaping business

Web pages for company specialising in cyber security

To write new content for six pages of mimeSURE's website.

1 of 10 articles in a series for The Countryman

Part of a major series on garden design and styles through history; wrote & illustrated 10 out of 13 in series.

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