Blog
26 Nov 2024
7 Reasons Why Copywriting Takes Time (and Costs £££s!)
Mike Peake breaks down the intricate steps that copywriters take to complete a project
18 Nov 2024
9 Practical Checks for a New Business or Product Name
Ben Ellis gives you 9 steps to check your shortlist of brand names to determine which one has the best chance of success
28 Oct 2024
Copywriter Code V2: Ready for Review
Our project to create the first code of conduct for copywriters continues to progress – and we’d love your feedback on version 2
28 Oct 2024
Building Connection with Your Audience | The power of storytelling
Leesa Morris on how you can capture attention and interest with your brand’s story
21 Oct 2024
Copywriter Competencies – what does a copywriter need to know?
If you were going to train a copywriter, what would you teach them?
21 Oct 2024
When you don’t fit in… on LinkedIn
Jo Watson on the challenges of networking on LinkedIn
26 Sep 2024
10 Tips for Building a Standout Copywriting Portfolio
George Collier shares his recipe for the perfect portfolio
17 Sep 2024
Copywriters: We really need to talk about AI
Thora Fitzpatrick argues that “burying our heads in the sand, or treating AI as the enemy, is not the answer. If we want to survive, and thrive, we need to evolve”.
11 Sep 2024
Join the Copywriter Code Committee
We’re inviting copywriters to join a committee to help review, edit and shape the direction of the Copywriter Code project. Apply here
05 Sep 2024
The danger of ‘write like you speak’
Ben McKinney on why writing like you speak might be a terrible idea
30 Aug 2024
Essential Knowledge for Beginners in Copywriting
George Collier shares his top tips for getting started in copywriting
26 Aug 2024
More Than Words | 9 Reasons You Need a Copywriter
Here are 9 things, just for starters, that a copywriter could do to boost your business.
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