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Rob Hill

Junior Copywriter , LEH Design Available for work

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After spending years in digital retail I decided to go freelance in October 2020. Writing and editing copy had always been a part of my job, but I really wanted to make it all of my job.
Being from retail, I'm very experienced at writing product content, eg USP and technical specs. I also wrote supporting marketing and promotional content for products. As part of a digital team, optimising SEO was always a very important consideration.
At my last job before I went freelance, I was working for Homebase and Bathstore on a long-term project to overhaul their online product categorisation and navigation, based on in-depth SEO analysis.
Since going solo I've stayed within the retail sector, primarily writing customer-focused content for Wickes, eg more product content, website marketing copy, and specifically 'How To' guides, which are very popular in the DIY sector, as they help and advise customers on how to complete a huge range of home DIY tasks.
I've also been proud and pleased to help a handful of start-ups with their new websites. Working in tandem with my wife - who is an experienced UX/UI designer - we've created websites for a marketing company, a financial consultant, and two mental health support providers. I've been really happy to work on these challenging and rewarding projects, as they're such a departure from retail.
I'm really keen to expand my portfolio further into areas of personal interest, which basically revolve around nature, the environment, and the outdoors.

Contact

NN12 7QE

07981215411

Website

Social

    Skills
  • Copy-editing
  • Digital and SEO copywriting
  • Product descriptions
    Specialisms
  • B2C
  • Consumer goods
  • Science and Technology
  • Sport, travel and leisure

Portfolio

Writing informational content for ManoMano

I've recently started writing informational content for the DIY retailer ManoMano - https://www.manomano.co.uk/ Initially, these ...

A Temporary Green Blur – my nature blog

As if the world needs another blog! Well I've started one anyway, to develop my nature writing. I've been absolutely passionate, ...

Writing copy for the Health & Wellbeing Hub ...

I wrote the website copy for a new business, the Health & Wellbeing Hub (https://healthandwellbeinghub.org/). The Hub offers ...

Re-writing “How To” guides for the Wickes ...

Just to add some more content from my recent collaboration with Wickes. Several more "How To" guides have recently gone live for ...

Editor of the Bucks Bird Club Bulletin

In the autumn of 2021, I became editor of the monthly bulletin for the Bucks Bird Club (www.bucksbirdclub.co.uk). The role ...

Re-writing “How To” guides for the Wickes ...

I was hired by Wickes to help deliver a part of their digital strategy, namely updating their website "How To" guides for ...

Writing copy for the Thrive website

I wrote the website copy for a new business, Thrive (https://itstime2thrive.co.uk/), which provides Mental Health First Aid ...

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