Anna Metcalfe outlines what it takes to create a compelling case study.
TAG » case studies
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Why you shouldn’t let your sales team write your case studies
25 August 2020 by Anna MetcalfeCategory: Blog, Copywriting techniqueTags: case studies, case study |
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Why a good story (or two) can grow your business
25 June 2020 by Anna MetcalfeAnna Metcalfe on the benefits of a good business yarn.
Category: Blog, Copywriting techniqueTags: case studies, customer stories, storytelling |
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How to write a case study
25 March 2020 by Anna MetcalfeWhy are case studies important and how do you put them together? Anna Metcalfe’s step-by-step guide reveals all.
Category: Blog, Copywriting techniqueTags: case studies, case study |
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Interviewing skills for copywriters
14 September 2015 by Tom AlbrightonInterviewing tips that will help you get great source material for your copywriting, by Tom Albrighton.
Category: Copywriting primerTags: case studies, interviewing, interviews | Comments (1)