TAG » gender bias

  1. How to write about finance so women listen

    28 June 2022 by Annabel Hargreaves

    Annabel Hargreaves shares some examples of who’s getting it right when it comes to talking to women about money

  2. Good copy/bad copy: how to speak to women

    8 March 2021 by Kirsten Irving

    Kirsten Irving’s advice on how to write advertising copy that women will love.

  3. Battle of the sexist briefs

    16 February 2021 by Laura Glover

    Should gender matter when it comes to assigning copywriting briefs? Laura Glover doesn’t think so.