Dianne Vanstone

Senior Copywriter , Blue Book Creative Available for work

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I help businesses get their websites, advertising and marketing materials spot on by crafting powerful concise messages that pack a punch.

I'm a Canterbury-based copywriter with over 22 years' experience working in busy design studios, and I bring my experience to every job to be able to steer my clients in the right direction to get the conversions they need.

I have a wide network of brand designers, video editors, illustrators and web builders, so if you are looking to rebrand your business, or are starting your own brand, I can help with the full package.

If you need well-researched blog articles, engaging social media posts, brochures you can be proud of and a website that your clients will love, contact me.

I'm a positive, happy person who is easy to work with, and I have the best clients who give me five-star reviews. To see if I'm a good fit for your project, get in touch today.



  • Advertisements
  • Brochures and leaflets
  • Content marketing
  • Content strategy
  • Copy-editing
  • Digital and SEO copywriting
  • PR and Journalism
  • Product descriptions
  • Tone of voice
  • B2B
  • B2C
  • Beauty
  • Consumer goods
  • Education
  • Family and childcare
  • Fashion
  • Healthcare and pharmaceuticals
  • Lifestyle
  • Public sector
  • Science and Technology
  • Sport, travel and leisure
Qualifications & Awards
BA Hons


Tone of voice for a men’s clothing brand La Vida ...

Getting the right tone of voice is essential, and that's why La Vida Loca hired me. They wanted their new brand to have ...

Clear concise brochure copy for Private Jet Charter

With competition high in the private jet charter world, my client wanted copy that would pack a punch and leave the reader in no ...

Re-branding copy for Ashcrest Joinery

When the owner of this joinery firm came to me to help him with rebranding, I was able to put him in contact with a designer I ...

Blog writing for Easy Peasy Greeny

When you run a business, you won't have time to write your own blogs but you can get me to do it for you. I ghost-write blogs in ...

Cornerstone Content

If you need evergreen, cornerstone content on your website that search engines love, I can write them for you.

Brochure copy for Monaflex

Everything may new online, but print marketing is still an essential part of your toolkit.

Flagship brochure copy for Envirolec

Envirolec wanted to get across their company's vision for creating sustainable smart homes, but in their flagship brochure they ...

Magazine copy for Saga Holidays

I created Inspire Magazine for Saga Holidays as way to inspire their new and existing customers.

Advertorial for Private Jet Charter

My brief was to write anything I liked for this advertorial, so I made it current and used one of the company's USPs.

Interview articles for the Telegraph on Sunday

I wrote Saga's Holiday Hunter articles for the travel section of the Telegraph on Sunday.

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