About this project
Simmons Bakers has been feeding Hertfordshire’s hungry with oven-fresh bread and cakes for 180 years. When the time came to bake a tempting new Simmons brand, I provided the verbal filling, with a tone of voice that was half high street, half artisan.
Simmons Bakers
Design: Taylor/Thomas
Extract
“See it.
Smell it.
Scoff it.”