From The Blog

Featured articles

Brown packaging is one way brands greenwash their products - whether intentionally or not
15 May 2025

Greenwashing regulations UK copywriters need to know

Fuschia Hutton on how copywriters can stay on the right side of regulations

Managing client expectations has become more challenging in the AI era. Discover strategies for sustainable content design in a rapidly evolving industry.
15 May 2025

Managing client expectations in an era of automated creativity

Adrie van der Luijt on how you can talk to clients about AI

ProCopywriters Blog

09 May 2025

AI: Tools of Mass Copywriter Destruction – or Productivity Boosters?

Thora Fitzpatrick on how copywriters can thrive in the AI-enabled world

09 May 2025

The Strategic Copywriter – Earn a New Credential With ProCopywriters

Our new series of workshops gives you the skills to more confidently embrace the strategic side of copywriting. 

25 Apr 2025

How to spot a spam copywriting enquiry: a sleuth’s guide

Karen Bright on how to spot the scams that appear in the guise of business enquiries

The uncomfortable truth about AI and copywriters.
24 Mar 2025

The uncomfortable truth about AI

Adrie van der Luijt on how copywriters can continue to thrive in a post-AI world

'Strategic' is not a self-awarded title.
19 Mar 2025

“Strategic” is not a self-awarded title

Adrie van der Luijt questions whether copywriters are being as strategic as they claim

19 Mar 2025

Why the Winter Budget wasn’t all bad news for freelancers

Danielle Auld explains why the UK’s winter budget could boost the freelance economy.

12 Mar 2025

Copywriter Survey 2025 – Lend Your Voice

The Copywriter Survey 2025 is open now, until the end of March, and we would love to have your contribution. 

an audience of copywriters laughing
25 Feb 2025

Worry Not, Writers – AI Isn’t Replacing You Just Yet

Sarah Vordermeier on the limitations of AI – and why copywriting careers are safe

25 Feb 2025

Silent letters: a matter of chaos and doubt

Leigh James on the most discreet letters in the English language

14 Feb 2025

Why AI blogs still need human input

Richard King on the promise and the pitfalls of creating content with AI

20 Jan 2025

What’s Social Media Got to Do with Copywriting?

Mariella Leo on the challenges and rewards of writing for social media

14 Jan 2025

Content Design Skills Beyond Reading and Writing

Andrew Backhouse discusses the soft skills that content designers need to create effective work.

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