AI Copywriting: Advanced AI for Complex Projects
A one-day live course that covers advanced techniques, multi-step workflows, and strategic applications – helping you deliver better work more efficiently.
What you’ll learn
- Advanced prompting techniques: chain-of-thought, few-shot, and system prompts
- How to use AI for research, competitor analysis, and synthesising customer insights
- Methods for developing strategic deliverables like tone of voice guides and messaging frameworks
- How to break large projects into promptable steps and chain outputs together
- Systems for maintaining consistency and quality across long documents
- Creating Custom GPTs, Gems, and Projects for repeatable and ongoing work
- Using Chat GPT Work, Claude Cowork, and other agentic workspaces
- How to build team workflows, QA processes, and position AI-assisted services to clients
What you’ll leave with
A client-ready workflow
A step-by-step process you can hand to your own team.
A quality-check framework
A repeatable way to catch AI mistakes before clients see them.
8 CPD hours
Logged straight to your ProCopywriters CPD record.
The full recording
A video of the day to keep and rewatch, sent after the course.
A certificate of completion
For your portfolio or line manager.
Your trainer
Tim Tucker
Tim Tucker is a copywriter, content strategist and trainer. He trains copywriters for the Data & Marketing Association and runs webinars for ProCopywriters. Over 16 years running his own business, he's written and consulted for brands including NatWest, Virgin Media Business, the National Trust, Baillie Gifford and Visit Wales.
Builds these competencies
This course maps to entries in the Copywriter Code’s Competency Framework.
- AI oversight — governing the use of AI so humans, not algorithms, keep responsibility for accuracy and safety
- Risk assessment — identifying risks around automation, misinformation and brand trust, and putting review processes in place
- Compliance — keeping AI-assisted copy within legal frameworks, platform policies and brand standards
- Prompt management — writing, testing and documenting prompts for reproducibility and compliance
Secure payment through our checkout. Free cancellation up to 28 days before the course.
Need to pay by invoice? Request an invoice and we’ll hold your place.