The Copywriter Code
A defined professional standard that can help you write better, work smarter, and build trust with clients.
How these standards help you
Whether you're developing your skills, hiring talent, or commissioning work, the Code provides clear benchmarks for excellence.
Develop your skills
Use the Competency Framework to identify gaps, plan your development, and track your professional growth.
Build client trust
Demonstrate your commitment to professional standards and give clients confidence in your work.
Hire with confidence
Use competency profiles and best practice standards to evaluate and brief copywriters effectively.
Explore the Code
The Copywriter Code covers ethics, practice, and professional competence.
Code of Conduct
The values and ethics that guide professional character and behaviour.
Read the CodeCode of Practice
Practical standards for briefs, research, writing, quality, and client work.
Read the CodeHelp & Advice Hub
Guidance on ethics, legal, regulated industries, business practice, and careers.
Get guidanceAbout the Standards
How the Code was developed, who it's for, and how it's governed.
Learn moreCompetency Framework
The skills, knowledge, and behaviours that define professional excellence. Explore the foundation and 10 specialist pathways.
Explore the frameworkQuick links
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