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Articles

Everything, newest first.

7 types of proof that build impenetrable trust on any landing page

Lewis Folkard on how to build trust and overcome resistance

Lewis Folkard26 Apr 20244 min read

Writing for work: why don’t students know that copywriting is a viable career?

Peter Rylands questions why copywriting is unrepresented at university job fairs, and why so many graduates are unaware that copywriting is a viable career.

ProCopywriters team2 Jun 20162 min read

What I know about copywriting: Joanna Wiebe

Joanna Wiebe of Copy Hackers talks sticky copy, split tests and converting like a mofo.

ProCopywriters team2 Nov 20157 min read

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