TAG » swearing

  1. Can swearing be a legitimate part of a brand’s tone of voice?

    17 May 2023 by Laura Johnson

    Laura Johnson debates the pros and cons of using spicy language when you’re communicating with your audience

  2. Is it EVER okay to swear in marketing copy?

    28 May 2015 by Editor

    Doug Kessler challenges us to think about why swear words are a no-go zone in marketing copy.