Brand Storytelling & Persuasion: Writing That Moves People to Act
Learn to craft brand stories that connect emotionally and drive real-world results.
Learn to craft brand stories that connect emotionally and drive real-world results.
Great brand voices don’t happen by accident Voicebox gives you a better way to do brand tone of voice As AI copywriting is making everyone sound the same. Giving your clients a distinctive brand voice is more important than ever. I’ve created a method that helps turbo-charge your unique human creativity, gives you a framework […]
Gain practical tools for pricing, proposals, and client management – and run a more profitable freelance business.
Join this quarterly conversation about AI and copywriting, hosted by Tim Tucker and Leif Kendall.
Learn how to shift from execution to strategy – and increase your value as a consultant copywriter.
AI has blurred the boundaries of authorship, originality, and ownership. This workshop unpacks the legal, ethical, and professional issues surrounding AI-assisted copywriting. You’ll learn how to handle disclosure with clients, safeguard intellectual property, and understand the limits of fair use. We’ll also explore real-world case studies of copyright disputes and ethical dilemmas faced by writers […]
A practical introduction to UX writing for copywriters. Learn how to write clear, helpful microcopy for digital products and user journeys.
Explore ways to nurture creativity in a commercial context: idea reframing, cross-pollination, and methods for breaking out of repetitive thinking.
Join this quarterly conversation about AI and copywriting, hosted by Tim Tucker and Leif Kendall.
A reflective, forward-looking roundtable on the year’s biggest shifts in copywriting, creativity, and AI.