Portfolio project

Contiki | Direct sales letter (spec work)

THE PROJECT

I decided to take the initiative to fill some gaps in my portfolio and create some speculative client work. This one’s a direct mail campaign for Contiki, designed to encourage previous customers to book another trip.

ABOUT CONTIKI

Contiki is a leader in travel experiences for 18-35-year-olds, bringing together young travelers from around the world to explore new cultures. With over 350 global trips, they handle logistics like transport and accommodation, allowing travelers to focus on unique experiences. Expert Trip Managers and Local Guides provide valuable insights, helping guests discover the authentic side of their destinations.

TONE OF VOICE

Lively, bright, fun-loving and cheeky.

THE FINAL COPY

Scroll down to the bottom of this page and click on the attachment to view the finished piece.

FILES LINKED WITH THIS PROJECT

Direct mail letter advertising a Contiki tour.docx

emmatruscott

Positive storytelling for brands celebrating people, place, travel & adventure📍 Where's Ems?

Contact

Newquay
Cornwall

07753439965

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