TAGAI Archives - ProCopywriters | the Alliance of Commercial Writers

  1. Managing client expectations in an era of automated creativity

    15 May 2025 by Adrie van der Luijt

    Adrie van der Luijt on how you can talk to clients about AI

    Category: AI, Blog Main FeatureTags: , , |
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  2. AI: Tools of Mass Copywriter Destruction – or Productivity Boosters?

    9 May 2025 by Thora Fitzpatrick

    Thora Fitzpatrick on how copywriters can thrive in the AI-enabled world

    Category: Blog Main Feature, Copywriting techniqueTags: , , , |
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  3. The uncomfortable truth about AI

    24 March 2025 by Adrie van der Luijt

    Adrie van der Luijt on how copywriters can continue to thrive in a post-AI world

    Category: Blog Main FeatureTags: , , , , |
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  4. “Strategic” is not a self-awarded title

    19 March 2025 by Adrie van der Luijt

    Adrie van der Luijt questions whether copywriters are being as strategic as they claim

    Category: Blog Main Feature, Content strategyTags: , , , |
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  5. Copywriters: We really need to talk about AI

    17 September 2024 by Thora Fitzpatrick

    Thora Fitzpatrick argues that “burying our heads in the sand, or treating AI as the enemy, is not the answer. If we want to survive, and thrive, we need to evolve”. 

    Category: Blog Main FeatureTags: , , , , | Comments (1)

  6. 3 things I learned about ChatGPT

    28 January 2024 by Dan Quarrell

    Sean Coyte from Sticky experiments with ChatGPT as a copywriter’s companion.

    Category: Blog, Blog Main FeatureTags: , |
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  7. What can AI teach us about copywriting?

    8 January 2024 by Matthew Kenney

    Matthew Kenney reflects on the rise of AI and how copywriters can distinguish themselves from their digital competitors.

    Category: Blog, Copywriting techniqueTags: , , |
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  8. Are the copywriting robots coming?

    22 March 2023 by Catherine Every

    Is there a place for AI writing tools? Here’s Catherine Every’s take

    Category: Blog, Copywriting lifeTags: |
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  9. Is AI coming for our copywriting jobs?

    29 November 2022 by Editor

    Hayley Maguire ponders whether AI means the end of copywriting as we know it

    Category: Blog, Copywriting lifeTags: , |
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  10. Why does business writing have to be formal? We’re not robots!BB-8 Robot from the film Star Wars: The Force Awakens moving across a green carpet.

    20 September 2017 by Editor

    Abbie Pullman wants to know why we still get all starchy and buttoned up when it comes to business writing.

    Category: Blog, Blog Main Feature, Copywriting techniqueTags: , , , | Comments (1)