TAG » copywriting brief

  1. Content by committee

    15 June 2022 by Jo Watson

    Conflicting opinions at the review stage is a fast track to bad copy says Jo Watson

  2. How a bad birthday present taught me a valuable copywriting lesson

    8 June 2022 by Joe Jeffries

    What’s a gift that didn’t quite hit the mark got to do with writing copy? Joe Jeffries explains

  3. A perfect client brief

    7 January 2022 by Marge Ainsley

    What’s a PCB and how can it help you figure out if clients that are going to be the right fit? Marge Ainsley explains