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briefing

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Craft

Content by committee

Conflicting opinions at the review stage is a fast track to bad copy says Jo Watson

Jo Watson15 Jun 20228 min read
Craft

How a bad birthday present taught me a valuable copywriting lesson

What's a gift that didn't quite hit the mark got to do with writing copy? Joe Jeffries explains

Joe Jeffries8 Jun 20222 min read
Business

A perfect client brief

What's a PCB and how can it help you figure out if clients that are going to be the right fit? Marge Ainsley explains

Marge Ainsley7 Jan 20222 min read
Craft

How to write a freelancer’s brief to get irresistible results

Not sure how to brief your freelance content writer? Mel Wicks' guide covers everything you need to know.

Melanie Wicks24 May 202112 min read
Career

You need to up your value game to win new clients

Helen Say on the power of showing clients how working with a copywriter can benefit their business.

ProCopywriters team18 Aug 20205 min read

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