Thanks for attending #CopyCon18 and making the day such a brilliant celebration of hard-working words. Our speakers have kindly agreed to provide their slides for your reference. Please credit the speakers if you use any of their words/pictures/ideas.

Fighting Words – Ryan Wallman (aka Dr_Draper)

Presentation

Bottle Your Brilliance – Anna McLoughlin (Inkspiller)

Presentation

Workbook

Get to the Heart of the Brief – Anna Gunning

Presentation (pdf)

 

Book now! Copy that converts – Jade Goldsmith & Francesca Catanuso

Presentation (pdf)

 

Stop Writing the Obvious – Lorraine Forrest-Turner

Presentation

Blog post

 

As Good as Your Word – Celia Anderson (Siblinc)

Presentation

 

Storyselling: the Secret Quirks of Your Mind – Anna Johnston

Presentation (pdf)

 

The Secret of this Award-Winning Campaign – James Daniel

Presentation (pdf)