Blog
08 Sep 2022
Emily Penny wonders if the power of poetry be used for branding
06 Sep 2022
5 reasons why error-free work is vital
Alison Harmer outlines some of the ways that mistake-ridden content can damage your business
31 Aug 2022
How strong brand names tell stories
Emily Penny explains what makes a great brand name and shares tips on how to choose one
30 Aug 2022
Jaime Cox’s tips for how to create high-quality blog posts that get results
24 Aug 2022
Making your website work – a book that delivers on its extravagant promise
Why Sarah Bartlett thinks Making Your Website Work by Gill Andrews is worth reading
23 Aug 2022
Why it’s OK to say ‘thanks, but no thanks’
Saying no to freelance work isn’t easy, but Geraldine Jones has found that it’s sometimes best for all involved
17 Aug 2022
The subtle power of clever packaging copy (plus lots of brand voice examples)
Megan Rose celebrates 17 great examples of the kind of everyday copy that usually gets ignored
16 Aug 2022
Claire Millins’ questions to help you come up with effective marketing messages
10 Aug 2022
How to write stonkingly good newsletters
Sally Ormond’s ingredients for creating a newsletter people want to read.
09 Aug 2022
Is it OK to start a sentence with ‘and’?
Not everything you learned about writing when you were at school is right says Rob Davies
02 Aug 2022
Why meta descriptions matter and how to write a great one
Ruth Taylor’s beginner’s guide to meta descriptions
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