Blog
01 Oct 2019
7 common business blogging mistakes and simple ways to fix them
Anna Lewin’s easy ways to make your blogging better.
25 Sep 2019
Freelance copywriting — the first month
Shaun Patrick Hand looks back on his first few weeks as a freelance copywriter.
20 Sep 2019
How to stop analysis paralysis from getting in the way of your writing
James McCann-Ellerington on how to ditch the excuses and start writing.
18 Sep 2019
It’s not me, it’s you! When to break up with a client
Sally Major’s thoughts on how to figure out if it’s time to part ways a client.
12 Sep 2019
Everything before the but is bollocks
Leigh James shows how using ‘but’ can stop you getting your point across.
05 Sep 2019
Transcreation — (re)creating copy for international advertising
Don’t know what transcreation is? Don’t worry, Claudia Benetello’s here to help.
04 Sep 2019
Lauren McNeish considers whether creativity is nature or nurture.
28 Aug 2019
Why I hate excessive exclamation marks
Anna Metcalfe waxes lyrical about a punctuation bugbear.
26 Aug 2019
Is there a point to LinkedIn groups anymore?
Fi Shailes laments the unhelpful changes LinkedIn’s made to its groups.
23 Aug 2019
Why writing clear content sometimes means embracing your inner Anglo-Saxon
What’s the Battle of Hastings got to do with effective copywriting? Tom Cross explains.
21 Aug 2019
The hidden pitfalls of repurposing content
You can make the most of your content by giving it a new lease of life. But what are the drawbacks to doing this? Collective Content outline the cons.
15 Aug 2019
Behind the scenes of a copywriting business
Catherine Every on the tools that help make sure everything in her freelance copywriting business runs smoothly.
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