Natalie Morten-Spencer

Distinction isn’t just about standing out. It’s about standing for something people can believe in.

When brands live from the inside out – not just saying the right words, but proving them in everything they do – people feel it. They believe it. They trust it.

It’s like baking a delicious pie – every slice, every bite, every moment should carry the same flavour. That’s how a brand becomes not just the one people notice, but the one they crave.

I’m an award-winning Head of Copy & Content and shortlisted Senior Brand Strategist with more than twenty years’ experience helping global B2C, B2B and charity brands – and the NHS – find their flavour and serve it consistently, everywhere it matters.

A regular freelance partner to agencies like The Gate London and Unreal Digital Group, I’m equally at home working directly with brands like bp pulse and Future First.

My work has sparked rebrands and repositionings that have stood the test of time – and campaigns that have won a host of awards. Most recently, a Marketing Society Excellence Award with The Gate London team for SMARTY Mobile (VodafoneThree).

If you’re looking for strategy and storytelling baked into every slice of your brand and content, let’s talk.

Email: natalie@brand-distinction.co.uk

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