Laura Townshend

I’m Laura Townshend — copywriter, actress, lifelong word-wrangler, and (I like to think) all-round good egg. I’ve spent over 15 years writing all sorts of things, from snappy ads, product descriptions and social posts to landing pages, emails, long-form content and scripts, for both big brands and small start-ups, in digital and print. I’m also a published author.

I work fast, play nicely with others, have a soft spot for behavioural science, and bring just the right amount of drama (thanks, drama degree — see, it was useful). My acting background gives me a strong instinct for tone of voice and storytelling, and my experience leading creative teams means I can juggle big ideas, tight deadlines and multiple stakeholders without losing my cool (or my commas).

Whether it’s short, sharp ads or long-form storytelling, I love turning complex information into compelling copy that truly connects, making people think, feel, laugh or click - sometimes all at once.

I like copy that is accessible to all: clear, plain-English with a good sense of humour. I specialise in making complicated things simple, serious things human, and dull things much more exciting.

If you want someone who blends experience, creativity, personality and heart — without the ego — and you need words that work from a writer who’s friendly, funny and easy to work with… I’m your woman.

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