Copywriting technique
26 Jan 2022
3 great non-fiction writers every copywriter should read
Here’s a trio of well-known writers that, in Dan Lever’s opinion, copywriters can learn from
19 Jan 2022
Swipe right: 4 copywriting lessons we can learn from Tinder
James Cullen shares some copywritng wisdom from an unusual source
11 Jan 2022
How to write an extremely compelling product description without tearing your hair out
Martha Moger advice on writing product descriptions that sell
14 Dec 2021
How to write a content plan quickly
Bonnie Harrington’s guide to content planning when you’re pushed for time
08 Dec 2021
7 tips for writing a killer lead magnet
Karen Bright on how to create lead magnets that your customers can’t wait to download
23 Nov 2021
Want to write an ebook, but not sure how? Alex Wright breaks it down into 5 simple steps
03 Nov 2021
Social proof: what is it, how do you get it, and how do you use It?
Rachel Bray’s suggestions for making it easy for clients and customers to have confidence in you and your business
12 Oct 2021
How to steer clients away from hyperbole and boost their customer engagement
Catherine Jones spells out why exaggeration, puffery and empty business jargon make for truly terrible copy
21 Sep 2021
How to write a homepage that captures your customer’s attention
Ben McKinney’s guide to writing a stunning homepage
08 Sep 2021
3 things you should know before writing for digital
The Marketing Pod shares its rules for creating brilliant digital content
25 Aug 2021
AMENDageddon: are you sabotaging your own content?
Tessa Parry-Wingfield’s guide to stopping endless rounds of amends from squeezing the magic out of your copy
17 Aug 2021
How writing less could make you happier
Lucas North on why less is often more when it comes to writing copy
Become a member
Join ProCopywriters
Connect with peers, develop your skills and extend your reach on our blog.
Become a memberLearn online
Online workshops
Every month we get an expert, an author or a professional trainer to deliver a one-hour presentation on copywriting, marketing or digital media.
Browse events