Member Spotlight

“Connive, convince, con or cajole your way into the best places to learn your craft.”

“You need a thorough understanding of what makes writing persuasive.”

“I think content structure is the most overlooked part of copywriting.”

“I like having the time to graze for good ideas.”

“I love writing case studies and giving people a chance to tell their stories.”

“If you don’t leap you’ll never know if you can make it.”

“I like having to be creative in 140 characters”

Favourite writing task: “Finding that perfect sentence to open up a piece with.”

“Don’t undervalue what your skills are worth.”

“Nobody ever complained that some piece of copy was too easy to read.”

“Copywriting is as much about people as it is punctuation.”

“You can sound professional without being dull.”

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