Lucy Banwell

Lucy Banwell Copywriting | Property & interiors copywriter Available for work

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Bringing a journalist’s eye for detail, nuance and story to copywriting projects for clients in the property and interiors sector.

I’m a specialist property and interiors copywriter creating copy for websites, brochures and blogs. Let me help you strengthen your connection with your customers, build brand authority and drive sales.

With more than 20 years’ experience in the magazine, PR and copywriting industries, I am well placed to communicate your company’s unique message. I can create accessible, engaging copy that will resonate with your customers.

My niche lies in the field of property and interiors, so most of my clients lie within these sectors. As a property copywriter, I write brochures for house builders, for example, and as an interiors copywriter I create blogs, web copy and product descriptions for interiors brands. I relish the chance to take on any topic and effectively communicate your company's message. The end result? Copy which will attract and retain new customers for your business or product.

My professional writing services include:

* Blogs
* Website copy
* Product descriptions
* Press releases
* Testimonials
* Articles
* Case studies
* Social media posts
* Tone of Voice Guidelines

I’d love to hear more about your project. Do drop me a line to see how I could help. I'm based near Peterborough but work with both national and international clients via video call, phone and email.


  • Brochures and leaflets
  • Content marketing
  • Digital and SEO copywriting
  • PR and Journalism
  • Product descriptions
  • Tone of voice
  • B2B
  • B2C
  • Consumer goods
  • Lifestyle
  • Property and interiors
Qualifications & Awards
Tone of Voice Training (Tutor: Sonder & Tell) 2023
Great Copywriting: Seductive Soundbites to Structures that Sell (Tutor: Richard Spencer) 2021
Blogging to be Read (Tutor: Jo Watson) 2020
Copywriting for Freelance Journalists (Tutor: Jackie Barrie) 2016
Post-Graduate Certificate in Periodical Journalism (London College of Printing)
2:1 BA (Hons) degree in English & Cultural Studies (University of Gloucestershire)
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