Portfolio project
SEO strategy & copywriting – RJS Waste Management
Between November 2020 and July 2024, I reworked the website content and design to incorporate a winning SEO strategy. There was a 50% lift in conversions in the first six months and an 80% uplift within 12 months. With a new service page, I delivered an ROI of 1,000% in one month. Two more high-value enquiries within the first six months of the service page going live brought the total ROI to 3,000%.