Website messaging and copy: Tyne Powered

Tyne Powered aims to raise the profile of the River Tyne as a great place for people to build a business. I wrote web and brochure copy targeting potential investors in the offshore and renewable energy sectors. We needed the Tyne Powered website to be different from its competitors, so the copy combines personality and points of difference with the hard facts that investors need. The result was a cohesive campaign used at multiple industry events, adopted by businesses across the sector, and resulting in 100% positive engagement from the target audience on LinkedIn.