HIMSS wanted a measured, clear British voice to provide the commentary for this documentary about the progressive state of South Korea's digital health strategy. I was happy to provide one!
PDFEXECUTIVE SUMMARY - KEY FINDINGS Only 14% of agency leaders in the US and UK believe their business is ‘really good’ at embracing the different needs and attitudes of each generation. For 38%, it’s a work in progress – which is encouraging – but 11% worry that they are simply not doing it well. The challenge is rooted in several factors including unequal expectations, attitudes and work ethics across the generations, while social impact and purpose are increasingly complex levers when it comes to retaining younger talent. Inter-agency harmony is being disrupted. But it is not all bad - there is also a strong sense that millennials are increasingly the generational bridge, bringing everyone together, including Gen Z disruptors.
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