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Articles

Everything, newest first.

Newsletter or snooze-letter? Tips to compel clients to open, read & relate

Tessa Parry-Wingfield how to avoid creating a newsletter that bores your customers silly

Tessa Parry-Wingfield3 May 20235 min read

How to write stonkingly good newsletters

Sally Ormond's ingredients for creating a newsletter people want to read.

ProCopywriters team10 Aug 20221 min read

Why I turned tracking off on my newsletter

Sally Fox shares why she stopped using tracking on her newsletter and what happened afterwards

Sally Fox9 Mar 20223 min read

How to get people to subscribe to your newsletter

Matthew Drzymala's ideas for getting more people to sign up for your mailing list

Matthew Drzymala11 Aug 20215 min read

Email’s not dead – an introduction to email marketing

Is email marketing still worth the effort? Lily Karenza's a vote for yes

Lily Karenza13 Jul 20215 min read

The 3 things I need to know before I’ll even think about signing up to your email list

Dawn Kofie isn't convinced that when it comes to getting sign-ups to your email newsletter, being direct is enough on its own.

ProCopywriters team18 Mar 20213 min read

In defence of tiny email lists

Louise Shanahan on why there's nothing wrong with a small, but beautifully formed, email list.

Louise Shanahan3 Feb 20215 min read

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