All files are PDF format.
Talks
Harry Kapur – Skin in the Game
Joanna Wiebe – Conversion Copywriting
Laura Parker – UX Copywriting
Richard Shotton – Behavioural Biases
Breakout sessions
Glenn Fisher – What You Can Learn from the Masters of Direct Response
Steve Howe – Conversational Copy
Sally Mayor – Behavioural Psychology for Copywriters
Rachel McConnell – From Engaging to Invisible