Blog
22 Sep 2020
Why writers shouldn’t be afraid of AI
Sharon Gethings on why she thinks we have nothing to fear from robot writers.
21 Sep 2020
9 reasons why I caved and got a mailing list
Jo Watson spells out her reasons for finally building an email list.
16 Sep 2020
Create welcome emails that engage subscribers for the long term – the definitive guide
Sabine Harnau’s comprehensive guide to writing welcome emails that work
10 Sep 2020
Website scraper stolen your copy? 3 free ways to get help
Amy Boylan runs through the steps you can take when someone tries to pass off your website copy as their own.
09 Sep 2020
Respinning, repurposing, reforming and republishing content
Alice Hollis’ ideas for getting the most out of your content.
07 Sep 2020
Join the Show and Tell session at CopyCon 2020
Pop along to listen and watch – or propose something you would like to share.
02 Sep 2020
The one time it does matter what people think: business testimonials and wise ways to use them
Are you making the most of your client testimonials? Megan Douglas shows you how to use them to inspire confidence and trust.
26 Aug 2020
What do IT and tech businesses really think about marketing?
Alice Hollis on why you need marketing on board if you want to increase your sales.
25 Aug 2020
Why you shouldn’t let your sales team write your case studies
Anna Metcalfe outlines what it takes to create a compelling case study.
19 Aug 2020
Move over, content – is user experience king?
Will UX trump content in Google’s next algorithm shift? Katie Thompson explains.
18 Aug 2020
You need to up your value game to win new clients
Helen Say on the power of showing clients how working with a copywriter can benefit their business.
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