Business

Who owns copy? The copywriter who created it or the person who paid for it? Craig Ellyard explains.

Megan Douglas on why listening (really listening, not just waiting until it’s your turn to speak) is key for freelancers

Mark Garner’s advice on how to avoid clients who’ll make your life a misery.

Jo Watson explains why profit-sharing agreements aren’t for her.

Are you making the most of your client testimonials? Megan Douglas shows you how to use them to inspire confidence and trust.

Alice Solaiman describes what it’s been like building a business during lockdown.

Not able to hire a professional copywriter or proofreader? Follow Sara Donaldson’s 10 simple points for better business writing skills.

Anna Metcalfe explains the links between dog agility and tuning into your customers.

What do you do if you need help with your copy, but don’t have much cash? Felicity Wild suggests options for a range of budgets.

Libby Marks lays out the pros and cons of being a sole trader vs setting up a limited company.

You want your clients to mention your name when copywriting comes up. Sally Ormond shares her ideas about how to make that happen.

Megan Douglas’ suggestions for getting round to the business-related tasks that always slide to the bottom of your to-do list.

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