Julian Abel
Strategic copywriting for startups wanting to scale up| Websites | Email | Video | Social Available for work
I’m a strategic brand copywriter and digital marketing expert.
What makes me an expert?
- I've spent years sharpening the axe and learning the craft of copywriting
- I understand sales psychology and the art of gentle persuasion.
- I always fight the corner for customer needs, rather than client wants
- The majority of my work comes from word of mouth and repeat clients
- I've diversified my skillset to become certified in email strategy and conversion copywriting.
- I use AI to fine-tune my research but NEVER to replace my thinking.
- I question everything, love feedback and always bring ideas
A few clients I've worked with: LHH, Diageo, Google (B2B side), Spirax Sarco, HSBC, Mayakoba, BNY Mellon, PayPal, SanDisk, INFINITI, MItsubishi, Philips
Want a reliable, committed, strategic-thinking copywriter who is 100% invested in your project.
Say hello@abelwords.com
www.abelwords.com
Contact details
- Advertisements
- Brochures and leaflets
- Content strategy
- Copy-editing
- Conversion copywriting
- Digital and SEO copywriting
- Product descriptions
- SaaS copywriting
- Tone of voice
Skills
- B2B
- Brand Naming
- Business, finance and law
- Education
- Lifestyle
- Property and interiors
Specialisms
Qualifications & Awards
Copywriting Masterclass - Chartered Institute of MarketingD&AD Masterclass - Think, plan, act (How to be strategic)
Cannes Lions, 42 Courses
International Academy of Digital
Arts and Sciences (IADAS) - Webby Awards Judge
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Online workshops
Every month we get an expert, an author or a professional trainer to deliver a one-hour presentation on copywriting, marketing or digital media.
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