About this project
"a feline's tale from NEW YORK
Oscar isn’t just any cat – he’s renowned for his dulcet tones and affinity with Broadway musicals. This super-intelligent cat is as friendly as he is intelligent. Perhaps that’s why he’s one of the coolest cats in the hood!"
Extract
One of my more interesting projects, this creative copywriting gig for CATNK involved the creation of four fictional cats – each with a unique backstory. I was given free rein to deliver something rich and humorous, so I went to town.
I’ve completed more than 3,000 copywriting projects over the years, but this was one of the most fun.
I also wrote around 90% of the content on the site (catnk.com), but some of it was edited by the brand owner. Still, you’ll get the gist!