Find a copywriterJacky Fitt FRSA
Jacky Fitt FRSA
ProInforming, inspiring | GEO/SEO specialist | award-winning author and editor
About
An author, copywriter, editor, project manager. Optimisation (GEO/SEO) specialist.
Working in print, online and across social media, from a blank sheet of paper to a refresh of existing material, I inform, influence and help build brands through the right language, emphasis and tone of voice.
Co-director of The Big Ideas Collective and founder of multi-lingual marketing website Micro Oiseau, I hail from a media background in film production having worked with Terence Davies, Paul Greengrass and David Puttnam.
Clients include: ITV plc, The University of York, The Stable Company, Holiday Cottages Group, Littlewoods Online, FERA, Riccall Care, SHINE, Skillogy, City of York Council, Bleanau Gwent Council, OVO Energy, Positive Accountants, Barbara Jacobs & Co, OVO Energy, Petros, York St John University, Joseph Rowntree Housing Trust,Horizon Leeds, UK Agri-Tech Centre and, iLivestock and York Conservation Trust.
Author of 'How to Be in Business' (2024) chosen to accompany the She Can Shine female entrepreneurial startup programme based at SHINE in Leeds, UK.
Author of 'How to Get Inside Someone's Mind and Stay There' (2014) winner of 2015 Small Business Book Awards, now currently published by Business Expert Press in New York.
Editor on a range of non-fiction books, including: 'I Am Human Pain and Pleasure'by Martin Johnson 'How to be Good at Work' by Professor Roger Steare. 'Ethicability' 6th Edition by Roger Steare 'I Am Human: 30 Mistakes to Success' by Martin Johnson 'If You're So Clever, Why Aren't You Rich?' by Elizabeth Ward
I have particular interest in the environment. Serving on the Board of Yorkshire Energy Partnership.
In 2017 I became a Fellow of the Royal Society for the encouragement of Arts, Manufactures and Commerce.
These days, when writing for humans, it pays to be one.
Portfolio
See all 13 pieces
Centre for Innovation Excellence in Livestock – CIELCentre for Innovation Excellence in Livestock – CIEL
Website copywriting, editing and SEO
York Conservation Trust
Copywriting, SEO, edition and project management for this national built heritage charity in York, North Yorkshire. Ongoing copywriting and social media support.
Website copyContent & SEO: Agri-EPI Centre
Working with the marketing team at this centre of excellence for UK agriculture, I edit and write web content and support with SEO strategy and updates.
Website copyFounder: Micro Oiseau multilingual and translation website
I am building a multilingual website in support of micro entrepreneurs and start-up businesses around the world. We offer a range of expert free and paid for marketing support in as many languages as possible. The website also acts as a showcase for enterprising translators to show off their skills. We're building a vibrant community, thriving and sharing together.
How to Get Inside Someone’s Mind and Stay There – The Small Business Owner’s Guide to Content Marketing and Effective Message Creation
Fully revised and updated in 2018, my 2014 award-winning book is now published in the US by Expert Business Press as part of their suite of Small Business guides for owner managers and entrepreneurs.