Portfolio project
How to Get Inside Someone’s Mind and Stay There – The Small Business Owner’s Guide to Content Marketing and Effective Message Creation
About this project
Fully revised and updated in 2018, my 2014 award-winning book is now published in the US by Expert Business Press as part of their suite of Small Business guides for owner managers and entrepreneurs.
Extract
What is this book going to do for you?
This book is a starter guide to content marketing, focusing on how to create and effectively manage the content you generate and the fundamentals of good copywriting to help you deliver it confidently.
“The most valuable real estate in the world is the corner of someone’s mind.”