Blog Post for Software Developer

My client, DigiNeat, wanted a series of blog posts to build topical authority. But they wanted to be direct. And they wanted the content to represent the personalities behind the services. 

While SEO was in the brief, keyword research and on-page optimisation took a back seat. The primary aim was to highlight the pain point, introduce the solution, and build trust. It’s worth pointing out that this wasn’t my headline, but I wrote everything else. I also sourced some useful stats for context before linking to them for a little ‘SEO juice’. 

This software development blog post showcases my ability to follow a brief while injecting a little of my flair into the copy.