Sam Guise

YourStoryMyWords Available for work

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Your story...

You’re busy bringing out the best in others. Coaching leaders. Developing teams. Supporting customers. Helping organisations to be effective, engaging and successful. You know what makes people tick. And you’ve got a point of view on leadership, business, culture, behaviour, emotional intelligence, talent, assessment and learning.

With more time – or an easier way with words – you’d be knocking out white papers, brochures, guides and blog posts like there’s no tomorrow.

My words...

Great writing builds trust. But it’s not just about picking the right words. It’s about the work behind them. The requirements gathering, fact finding, benefit spotting, message distilling, meaning building, tone setting, experience testing, perspective shifting, consistency checking, problem fixing.

My job is to take this work off your plate. To think about what makes you and your business special. To tune in to your audience. And to craft the words that capture your point of view – on time and in budget.

Their feedback...

"Sam asked all the right questions, listened carefully to the answers and quickly demonstrated great understanding of what our business is about and what we are looking to achieve. We knew immediately that Sam could help us with our business and with achieving our objectives." Mark Constable, MD, Business Consultant and Coach at Equip Business.

"I know Sam’s going to think hard about every sentence, which means we don’t have to!" Nick Padmore, Creative Director at Schwa Consulting.



  • Brochures and leaflets
  • Content marketing
  • Content strategy
  • Copy-editing
  • Product descriptions
  • Technical
  • Tone of voice
  • White Papers
  • B2B
  • Business, finance and law
  • Charities
  • Education
  • Science and Technology
Qualifications & Awards
- Basic Proofreading, PQB
- EI and Leadership Styles, Korn Ferry
- BPS Test User: Occ, Personality
- MSc Organisational Development
- PGCE Post Compulsory Education
- BEng Mechanical Engineering


Website words

That set you apart

Fact sheets

That answer people's questions

Case studies

Packed with the impact you deliver

Marketing content

That spotlights your values and brand

White papers

That show the difference you make

Guides and manuals

Easy to follow, a pleasure to read

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Learn online

Online workshops

Every month we get an expert, an author or a professional trainer to deliver a one-hour presentation on copywriting, marketing or digital media.

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