Facebook Ads – an Introduction
Have you ever pressed boost post on Facebook?
What did you get?
Probably not a lot.
When used correctly, Facebook Ads can give your business a huge return on investment. But did you know, there are around fifteen different types of campaigns and each one has a different objective.
In this session, we will go right back to basics and learn the strategy behind Facebook advertising and how to get results!
Francesca Irving is a Chartered Institute of Marketing qualified marketer specialising in marketing strategy and digital marketing for start-up businesses, with a particular focus on Facebook Ads. She runs Lunax Digital – a Facebook Ads and Digital Marketing agency, and she’s also the Co-Founder of Swapp Skills – a skill swapping and time banking app. As well as this, Francesca has extensive experience working with new companies on their digital marketing plans including content creation, social media, social advertising, pay-per-click advertising, search engine optimisation, email marketing, and sales funnels.