Tone of Voice: Define and Apply a Distinctive Voice
Following his sell-out training last year, we asked Nick Parker to re-run his tone of voice training.
Here’s a short introduction (visit the Copywriting Conference site for more details):
Have more fun. Make more money. Do better work. By finally getting your head round this tone of voice malarkey.
‘Tone of voice’ is often seen as a bit of a dark art. Something everyone agrees is important, but nobody can really pin down, right? This workshop will change how you think about tone of voice forever.
By using the ‘11 Primary voices’ approach to tone of voice, the whole thing becomes simpler to understand, more creative to do, and more effective to apply.