Unit4 industry brochure (and other content)
About the project
I helped this vendor attract new business in its professional services vertical as part of a fresh approach to its content marketing — which it still follows today.
I wrote this asset for Unit4 at the start of a five-year partnership during which time I delivered more than 50 blogs, 20 brochures, and 15 video scripts, as well as social banners, social copy, and infographics across four verticals (professional services, higher education, public services, and nonprofit).
Breaking new ground — Professional services organizations industry focus
RELATED CONTENT:
Brochures for two more verticals:New game new rules — Higher education industry focus
A momentous opportunity — Nonprofit industry focus
A couple of Turtls:A unique partner experience
Digital enterprise strategies for people-led transformation
How to win the service game — Indicators of success in professional services
Some videos (which play below the fold):Emotional footprint of business software
Your partner in public sector excellence
Unit4 Partner Program — become an extension of a global ERP player
And a few blogs:The new student experience: your reputation in their hands
The software capabilities you need to thrive in the ever-changing nonprofit sector
The golden opportunity for public services amid a series of challenges
How ERP can deliver a modern customer experience
These assets show my expertise in working across different verticals, in varying content formats, for multiple campaigns.




