TAG » writing techniques

  1. 5 writing lessons from Dolly Parton’s chart-toppers: insights on language, messaging and conveying emotion

    31 May 2023 by Sarah Mullaney

    Rhythm, ‘show don’t tell’ and extended metaphors – learn how to apply the core creative writing techniques that Dolly Parton has used in her iconic songwriting

  2. How thinking like a journalist can make you a better copywriter

    12 April 2023 by Hayley Maguire

    Hayley Maguire explains how adopting a reporter’s mindset can help improve your copy

  3. 5 ways fiction writing can help you produce more effective copyWoman carrying four novels on her head.

    29 October 2018 by James Cullen

    James Cullen on fiction writing tips that can help improve your copy.