Fran Morgan

Senior Copywriter , shoutaboutit limited Available for work

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Hi. I'm a copywriter with a background in design. I trained as a product designer, then worked in design management, business development and PR for several high profile branding/design consultancies before starting my own freelance copywriting business in 2003. Since then I've worked across a broad range of sectors on all forms of marketing copy as well as scripting videos, ghost-writing articles, and compiling award entries. Having moved South (to Hove!) in October 2017 I'm keen to build some local clients, although I'm often in London, very happy to travel and am used to working remotely.


24 Pembroke Crescent
East Sussex

01273 245982



  • Brochures and leaflets
  • Content marketing
  • Content strategy
  • Copy-editing
  • Digital and SEO copywriting
  • Product descriptions
  • Tone of voice
  • B2B
  • B2C
  • Charities
  • Consumer goods
  • Education
  • Family and childcare
  • Lifestyle
  • Property and interiors
Qualifications & Awards
5 Gold, 3 Silver and 2 Bronze Design Effectiveness Awards
Completed an online digital marketing diploma with the Digital Marketing Institute in March 2018


Dualit brochure

Working in partnership with a graphic design colleague, we were asked by Dualit to redesign the company's brochure and product ...

Dualit website

Following on from Dualit's brochure redesign, I went on to write the copy for a new website designed by D3R. This allowed the ...

Cornerstone Design Effectiveness Award entry

Cornerstone is an online male grooming subscription brand. In just three years it has become hugely successful and the purpose of ...

Alpha Airports tender template

Modular template for a pitch document that would allow Alpha to bid for retailing and catering units in various international ...

InterContinental Park Lane hotel email campaign

Working for a below-the-line agency, I created copy for a Christmas email campaign featuring a Spiced Hot Chocolate recipe and ...

Copy-editing a lead-generation ideas book for TREND ...

TREND Group offer kitchen and bathroom refurbishments and operate as a franchise network. This was a give-away book for a ...

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