BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ProCopywriters | the Alliance of Commercial Writers - ECPv6.16.3//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:ProCopywriters | the Alliance of Commercial Writers
X-ORIGINAL-URL:https://www.procopywriters.co.uk
X-WR-CALDESC:Events for ProCopywriters | the Alliance of Commercial Writers
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Europe/London
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20240331T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20241027T010000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20250330T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20251026T010000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20260329T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20261025T010000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250527T120000
DTEND;TZID=Europe/London:20250527T130000
DTSTAMP:20260610T110756
CREATED:20250411T101039Z
LAST-MODIFIED:20250424T115324Z
UID:27456-1748347200-1748350800@www.procopywriters.co.uk
SUMMARY:The Strategic Copywriter Session 1 | From Words to Strategy: The Copywriter as Business Partner
DESCRIPTION:The Strategic Copywriter is a series of 6 workshops designed to give you the confidence to do more strategic work with your clients. Attend all 6 sessions and you will receive the ‘Strategic Copywriter’ badge. \nBecoming a more strategic copywriter means you can: \n\nWrite more effective copy that is grounded in commercial insights\nSupport your clients more effectively\nGain a competitive advantage\nFuture-proof your career against AI\n\nSession 1 covers: \n\nUnderstanding what strategic copywriting is\, and why it matters\nAligning copy to business objectives and organisational goals\nPositioning yourself as a consultant as well as a writer\nLearning to think about copy in terms of wider goals and user needs\nPractical tips for shifting your approach from tactical tasks to strategic thinking
URL:https://www.procopywriters.co.uk/event/the-strategic-copywriter-session-1-from-words-to-strategy-the-copywriter-as-business-partner/
LOCATION:Online
CATEGORIES:Workshop
ATTACH;FMTTYPE=image/png:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2025/04/11110939/PC-Workshop-Strategy-Badge.png
ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk
END:VEVENT
END:VCALENDAR