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InterContinental Park Lane hotel email campaign
Working for a below-the-line agency, I created copy for a Christmas email campaign featuring a Spiced Hot Chocolate recipe and designed to entice local business guests to visit the newly re-opened InterContinental Park Lane.
About the project
Spice up your hot chocolate
Need a little persuasion to encourage your other half to come Christmas shopping with you? Something to make the carol singers stop? An excuse to get presents from the neighbours on Christmas Day? Whatever your need, our Spiced Hot Chocolate recipe – brought to you this festive season by our barista staff at the hotel is guaranteed to give you the desired result.
The secret's in the blend of spices....
