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Articles

Everything, newest first.

Strategic Copywriting: A CMO’s best boardroom weapon

A strategic copywriter doesn't just write individual pieces of content. They maintain the red thread.

Julian Abel12 Jun 20264 min read

Ghostwriting: the ghost with the most?

Iain Aitch explains why being a premium ghostwriter in the UK can be a strange job.

Iain Aitch27 Feb 20262 min read

Copywriters, talk to your clients!

Clare Lynch of Bloom and Moon on the importance of discussing your strategy and tactics with clients when delivering copy

Clare Lynch19 Sep 20253 min read

How to land a job in copywriting, with copywriting: my 8-point response

Robert Lowton on how to land your next copywriting gig

Robert Lowton12 Jun 20254 min read

When you don’t fit in… on LinkedIn

Jo Watson on the challenges of networking on LinkedIn

Jo Watson21 Oct 20242 min read

10 Tips for Building a Standout Copywriting Portfolio

George Collier shares his recipe for the perfect portfolio

George Collier26 Sep 20244 min read

Essential Knowledge for Beginners in Copywriting

George Collier shares his top tips for getting started in copywriting

George Collier30 Aug 20245 min read

4 ways to find more success as a freelance copywriter

Tom Davies shares four of his strategies for finding opportunities as a freelance copywriter.

Tom Davies2 May 20243 min read

A Day In The Life Of A Gousto Copywriter

A whirlwind day-in-the-life of an in-house copywriter at a fast-moving food brand.

Sophie Lain6 Dec 20235 min read

Is AI going to make us all redundant?

Can AI actually make writers obsolete?

Thora Fitzpatrick6 Dec 20234 min read

In praise of mediocrity

Is your quest for perfection standing in the way of a good job?

Lorraine Forrest-Turner31 Oct 20239 min read

Dealing with the F-word

Nick Oldham extols the benefits of calling yourself a freelancer

Nick Oldham15 Jun 20233 min read

Showing 12 of 188

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